Focused experience driving transaction value

Venue Management

Carve Out & Merger

Carve-out management, merger management, interim C-level, value creation

Event Management

Carve Out & Merger

Carve-out management, merger management, value creation

Transportation

Carve Out

Day One readiness, stand-up

Healthcare

Acquisition

Strategy, value creation, technical accounting

Healthcare

Acquisition

Diligence, day one readiness, data integration, technical accounting

Healthcare

Acquisition

Integration, value creation

Healthcare

Acquisition

Day one readiness, integration, value creation

Manufacturing

Carve Out

Diligence management (operational, technology, human resources, financial)

Services

Acquisition

Financial diligence

Transportation

Acquisition

Structure, integration, value creation

Healthcare

Acquisition

Structure, integration, value creation

Transportation

Acquisition

Negotiation support

Technology

Acquisition

Structure, integration, value creation

Technology

Carve Out

Financial diligence, operational diligence

Services

Acquisition

Technical accounting, integration, value creation

Healthcare

Acquisition

Integration, value creation

Healthcare

Acquisition

Structure, valuation, technical accounting, integration, value creation

Insurance

Market Entry

Market entry strategy, commercial diligence, industry diligence

Services and Technology

Acquisition

Structure, modeling, integration, value creation

Healthcare

Acquisition

Interim C-level, financial technology improvement, process improvement, tax system optimization

Healthcare

Acquisition

Structure, modeling, technical accounting, integration, value creation

Healthcare

Acquisition

Strategy, value creation, technical accounting

View SAMPLE transactions
Advanced ANALYTICS

Data Science meets the art of
Strategy

Avoid bias in decision making and identify latent M&A targets.

diligence

Quickly identify non-obvious growth opportunities.

value creation

Gain actionable insight into revenue and cost synergy opportunities.

integration

Rapidly integrate to gain visibility and accelerate performance.

Greenwood combines artificial intelligence, machine learning and big data with deep business expertise to create value in transactions.

/. AI Strategy and Roadmapping

/. Proprietary Industry Insights

/. Strategic Performance Analysis

/. Whitespace Analysis

/. Advanced Segmentation

/. Customer Behavior Prediction

/. Customer Level Insights

/. Rapid Data Integration

We serve clients in a broad variety of industries with special expertise in: venue management, event management, services, healthcare and transportation.

CREATING AND CAPTURING VALUE AT THE INTERSECTION OF DATA 
SCIENCE AND PRIVATE EQUITY.

— AVOID BIAS IN DECISION MAKING
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Data driven assumptions, supported by proprietary analysis helps our clients avoid overly optimistic bias in decision making.

- Identify growth opportunities
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Analytic and operating expertise help our clients develop a nuanced understanding of non-obvious growth opportunities, and better estimate the impact of strategic improvements.

— ACCELERATE PERFORMANCE
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Clear 100-day plans provide immediately actionable insight to capture revenue and cost synergy opportunities.

— QUICKLY GAIN visibility
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Rapid data integration allows Senior Management to quickly get a handle on actual performance vs. expectations – mitigating the risk of a post-close performance dip.

Core Team

Ryan Orton, Principal

Ryan Orton founded Greenwood in 2014 to help clients apply advanced analytics at scale when entering new markets or taking advantage of scale in existing ones. Ryan has over 20 years of experience working with CEOs/CFOs, private investors, and public investors to create value in mergers and acquisitions, and carve-outs. Prior to Greenwood, he worked as an investor in venture capital, an operator for an algorithmic trading platform (CFO/COO), and as an advisor to leading Private Equity and Fortune 500 companies.

Ryan has worked on all phases of the investment lifecycle, with experience in over 100 transactions worth more than $40b. He holds an MBA from Columbia Business School, a Masters in Data Science from the University of California, Berkeley, a Certified Public Accountant license (Accredited in Business Valuation), Certified Information Systems Auditor designation, and BSBA and MSBA (Accountancy) degrees from the University of Colorado.

Catherine Peters, Project Manager

Catherine Peters has over 17 years of experience in business strategy, change management, communications and project management.  She holds a Bachelor of Communications and Masters in Stakeholder Relations through the University of Queensland. Catherine has diverse industry experience, ranging from mining in Latin America to global event management.
View CLOUD Team